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Less time to each operation. This does not mean lack of attention to details, on the contrary, agility is based on efficiency and customer satisfaction . ) Optimization Another natural consequence of using an ICP is the conversion of more customers who will feel satisfied with the products and services offered. That is, after a successful conversion, all execution and relationship steps will be facilitated, customers will
have satisfactory experiences and will engage with the company and its products. LTV is an Malaysia Mobile Number List indicator of the period in which customers remain commercially active. This metric will expand, which will also drive other performance indicators ( KPIs ): Churn: the number of cancellations or returns will be reduced ; Customer Lifetime Value (CLV): customer value over time will also be optimized, as the costs invested to achieve it will be diluted over a longer period, increasing
the profit generated; Return On Investment (ROI) : the relationship between the amount invested to earn each client and what this client generates in profits for the business will also improve, since commercial efficiency will be enhanced. The best way to summarize the importance of ICP is to say that it increases commercial efficiency at the beginning of the process, in the capture stage, and, like a chain reaction, optimizes the later stages of the sales journey and the customer relationship. . How to create an ideal client profile? These benefits are unquestionable and you
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